In this new normal, where online shopping is increasingly a necessity rather than a choice, online marketplaces have become a habitual shopping destination for a wider audience, including those consumers that were initially more hesitant about exploring the world of online marketplaces.
In this new normal, where online shopping is increasingly a necessity rather than a choice, online marketplaces have become a habitual shopping destination for a wider audience, including those consumers that were initially more hesitant about exploring the world of online marketplaces. MARKETPLACE SUCCESS AND TOP PLAYERS In 2019, online sales via marketplaces accounted for 57% of […]
While Black Friday 2020 is expected to be the most profitable shopping event to date, many brands and retailers are also adopting and implementing a new selling trend, recommerce, which involves the exact opposite action implied in Black Friday: labels buy back second-hand items from consumers.
While Black Friday 2020 is expected to be the most profitable shopping event to date, many brands and retailers are also adopting and implementing a new selling trend, recommerce, which involves the exact opposite action implied in Black Friday: labels buy back second-hand items from consumers. THE RECOMMERCE ORIGINS Even though recommerce seems like a […]
Even when health becomes the top priority for consumers, environmental concerns are increasingly at the forefront of consumer minds, according to new research. The latest survey by GlobeScan, in collaboration with CVS Health, IKEA, PepsiCo, Visa, and WWF International (27,000 consumers, 27 countries) highlights that Covid-19 has strengthened the importance of changing behaviour in order to have a healthier life and more eco-friendly future…
Even when health becomes the top priority for consumers, environmental concerns are increasingly at the forefront of consumer minds, according to new research. The latest survey by GlobeScan, in collaboration with CVS Health, IKEA, PepsiCo, Visa, and WWF International (27,000 consumers, 27 countries) highlights that Covid-19 has strengthened the importance of changing behaviour in order […]
2020 is the Year of the Marketplace. With more than 50% of online sales now made on marketplace channels, this year we’ve seen consumer behaviour shift in a few days to shopping habits that retail analysts would have anticipated to take decades…
2020 is the Year of the Marketplace. With more than 50% of online sales now made on marketplace channels, this year we’ve seen consumer behaviour shift in a few days to shopping habits that retail analysts would have anticipated to take decades. The growth opportunity for brands and retailers to expand across international borders with […]
This week OnBuy announced 600% revenue growth for the second year running, having also revealed 24,000% GMV growth at the end of this fiscal year – just four years after the marketplace launched. With such extraordinary results as the marketplace continues to go from strength to strength and an exclusive ITV advertising campaign in the bag, I caught up with OnBuy Founder and CEO, Cas Paton to discover the secret behind the marketplace’s success.
This week OnBuy announced 600% revenue growth for the second year running, having also revealed 24,000% GMV growth at the end of this fiscal year – just four years after the marketplace launched. With such extraordinary results as the marketplace continues to go from strength to strength and an exclusive ITV advertising campaign in the […]
