We Are Pentagon are proud to announce we have launched one of the early pilot TikTok Shops with the Frasers Group (Flannels, Sports Direct). The Frasers Group are now able to offer products natively on their TikTok Shop displayed on their profile, mentioning these products in live streams and in-feed videos.
In this new normal, where online shopping is increasingly a necessity rather than a choice, online marketplaces have become a habitual shopping destination for a wider audience, including those consumers that were initially more hesitant about exploring the world of online marketplaces.
In this new normal, where online shopping is increasingly a necessity rather than a choice, online marketplaces have become a habitual shopping destination for a wider audience, including those consumers that were initially more hesitant about exploring the world of online marketplaces. MARKETPLACE SUCCESS AND TOP PLAYERS In 2019, online sales via marketplaces accounted for 57% of […]
While Black Friday 2020 is expected to be the most profitable shopping event to date, many brands and retailers are also adopting and implementing a new selling trend, recommerce, which involves the exact opposite action implied in Black Friday: labels buy back second-hand items from consumers.
While Black Friday 2020 is expected to be the most profitable shopping event to date, many brands and retailers are also adopting and implementing a new selling trend, recommerce, which involves the exact opposite action implied in Black Friday: labels buy back second-hand items from consumers. THE RECOMMERCE ORIGINS Even though recommerce seems like a […]