We Are Pentagon are proud to announce we have launched one of the early pilot TikTok Shops with the Frasers Group (Flannels, Sports Direct). The Frasers Group are now able to offer products natively on their TikTok Shop displayed on their profile, mentioning these products in live streams and in-feed videos.
What a year it has been! As we clinked our glasses to the start of 2020, nobody could have predicted the sheer disruption the pandemic would cause. In this article, we highlight five key trends affecting retailers over this Christmas shopping period and beyond.
What a year it has been! As we clinked our glasses to the start of 2020, nobody could have predicted the sheer disruption the pandemic would cause. In this article, we highlight five key trends affecting retailers over this Christmas shopping period and beyond. #1 MOBILE APPS WILL BECOME MORE POPULAR With many consumers forced […]
In this new normal, where online shopping is increasingly a necessity rather than a choice, online marketplaces have become a habitual shopping destination for a wider audience, including those consumers that were initially more hesitant about exploring the world of online marketplaces.
In this new normal, where online shopping is increasingly a necessity rather than a choice, online marketplaces have become a habitual shopping destination for a wider audience, including those consumers that were initially more hesitant about exploring the world of online marketplaces. MARKETPLACE SUCCESS AND TOP PLAYERS In 2019, online sales via marketplaces accounted for 57% of […]
While Black Friday 2020 is expected to be the most profitable shopping event to date, many brands and retailers are also adopting and implementing a new selling trend, recommerce, which involves the exact opposite action implied in Black Friday: labels buy back second-hand items from consumers.
While Black Friday 2020 is expected to be the most profitable shopping event to date, many brands and retailers are also adopting and implementing a new selling trend, recommerce, which involves the exact opposite action implied in Black Friday: labels buy back second-hand items from consumers. THE RECOMMERCE ORIGINS Even though recommerce seems like a […]
Even when health becomes the top priority for consumers, environmental concerns are increasingly at the forefront of consumer minds, according to new research. The latest survey by GlobeScan, in collaboration with CVS Health, IKEA, PepsiCo, Visa, and WWF International (27,000 consumers, 27 countries) highlights that Covid-19 has strengthened the importance of changing behaviour in order to have a healthier life and more eco-friendly future…
Even when health becomes the top priority for consumers, environmental concerns are increasingly at the forefront of consumer minds, according to new research. The latest survey by GlobeScan, in collaboration with CVS Health, IKEA, PepsiCo, Visa, and WWF International (27,000 consumers, 27 countries) highlights that Covid-19 has strengthened the importance of changing behaviour in order […]
2020 is the Year of the Marketplace. With more than 50% of online sales now made on marketplace channels, this year we’ve seen consumer behaviour shift in a few days to shopping habits that retail analysts would have anticipated to take decades…
2020 is the Year of the Marketplace. With more than 50% of online sales now made on marketplace channels, this year we’ve seen consumer behaviour shift in a few days to shopping habits that retail analysts would have anticipated to take decades. The growth opportunity for brands and retailers to expand across international borders with […]
This week OnBuy announced 600% revenue growth for the second year running, having also revealed 24,000% GMV growth at the end of this fiscal year – just four years after the marketplace launched. With such extraordinary results as the marketplace continues to go from strength to strength and an exclusive ITV advertising campaign in the bag, I caught up with OnBuy Founder and CEO, Cas Paton to discover the secret behind the marketplace’s success.
This week OnBuy announced 600% revenue growth for the second year running, having also revealed 24,000% GMV growth at the end of this fiscal year – just four years after the marketplace launched. With such extraordinary results as the marketplace continues to go from strength to strength and an exclusive ITV advertising campaign in the […]
Innovation has always been at the heart of the We Are Pentagon Group, and we continuously evaluate how we can help our clients accelerate their online growth.
Innovation has always been at the heart of the We Are Pentagon Group, and we continuously evaluate how we can help our clients accelerate their online growth. For over a decade, we have worked with many of the UK’s biggest brands and retailers, helping them to sell on global marketplaces. In the process, we have […]
For brands and retailers looking to expand internationally, online giants such as Amazon and eBay are often the first marketplaces which spring to mind. But what other key marketplace players can help you sell online?
For brands and retailers looking to expand internationally, online giants such as Amazon and eBay are often the first marketplaces which spring to mind. But what other key marketplace players can help you sell online? With growing numbers of marketplaces disrupting the ecommerce landscape, in this blog we caught up with Håkan Thyr, Chief Revenue […]
Because of Covid-19 we are, according to the Financial Times, facing the worst recession for 300 years, or since the ‘Deep Frost of 1709’. How utterly depressing is that? ‘Winter is coming’ and we better be ready!
Because of Covid-19 we are, according to the Financial Times, facing the worst recession for 300 years, or since the ‘Deep Frost of 1709’. How utterly depressing is that? ‘Winter is coming’ and we better be ready! More optimistically, the Bank of England suggests that we should see a V-shaped recovery, owing to the unusual […]
