We have our fingers on the pulse of global retail

We Are Pentagon are proud to announce we have launched one of the early pilot TikTok Shops with the Frasers Group (Flannels, Sports Direct). The Frasers Group are now able to offer products natively on their TikTok Shop displayed on their profile, mentioning these products in live streams and in-feed videos.

Because of Covid-19 we are, according to the Financial Times, facing the worst recession for 300 years, or since the ‘Deep Frost of 1709’. How utterly depressing is that? ‘Winter is coming’ and we better be ready!