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We have our fingers on the pulse of global retail

Over 4,000 ecommerce merchants, including Internet Retailing’s Top 500 (IR500), took part in a survey by Magento, eBay and Marketing Sherpa, on where their ecommerce marketing budget is allocated. Let’s have a look. [H3] SEO and paid search Interestingly, ecommerce brands are spending between 10% and 24% of their budget on SEO. The average ecommerce […]

[H1] ECOMMERCE DELIVERY IN ITALY: WHAT DO LOCAL CONSUMERS EXPECT? Italians may be renowned for their love of fashion, but when it comes to ecommerce delivery in Italy, what are local consumers’ expectations? HAPPY DELIVERIES, EQUALS HAPPY CUSTOMERS Delivery satisfaction is a stong indicator for future purchases and ongoing consumer loyalty. Italians view deliveries as […]

[INTERVIEW] CEO explains why ZigZag is revolutionising returns


Today as part of our ‘Pentagon in conversation with…’ series, we are talking to Al Gerrie, CEO and Co-Founder of Shoptalk Europe’s start up of the year ZigZag Global. He shares insights into why getting returns right is so crucial for retailers and how Zigzag can save time, money and waste.

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Today at Pentagon, we are delighted to be talking with Al Gerrie, CEO and Co-Founder of Shoptalk Europe’s start up of the year ZigZag Global.   Hi Al! In a few words, please can you describe why retailers should be paying attention to ZigZag? ZigZag is revolutionising the way that retailers handle returns. We helping […]

The 9 unmissable holiday tips for sellers


Holiday tips for sellers! Getting prepared for the holiday season is an important step for every seller, online and offline. But consumer trends are changing fast, so check out our top tips to stay competitive this holiday season.

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Consumer trends are changing fast, so to remain competitive retailers need to embrace these rapid changes. In this blog we have distilled some essential holiday tips for sellers wanting to remain competitive during the holiday season. TIP 1: Make multichannel advertising a priority It has been a long time since retail was a single channel experience, so why […]

How do sellers empower large platforms to ‘surface’ their products whilst provide their customers with a more interesting and relevant shopping experience? … using the GTIN. eBay’s drive to add product identifiers – GTINs – to their listings pages is part of their wider structured data project. By organising your product in a structured way, […]

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