The Role of Sustainability and Circular Economy in Online Marketplaces
With global warming and climate change initiatives drawing more attention globally, the demand for goods aligned with sustainability regulations and circular buying cycles has never been greater. Etsy has ballooned into the fourth-largest marketplace in the world in a short amount of time – with the number of active buyers rising from 9.32m in 2012 to 81.9m in 2020. Similarly, Depop has a cult-like following amongst Gen Z, hunting for hidden gems and upcycled custom pieces.
What does an average ecommerce marketing budget look like?
Use data to arm yourself with insights on how to allocate your all-important ecommerce marketing budget – and make sure you are investing in the right areas to guarantee the best ROI for your growing business.
[INTERVIEW] CEO explains why ZigZag is revolutionising returns
Today as part of our ‘Pentagon in conversation with…’ series, we are talking to Al Gerrie, CEO and Co-Founder of Shoptalk Europe’s start up of the year ZigZag Global. He shares insights into why getting returns right is so crucial for retailers and how Zigzag can save time, money and waste.