WE HAVE OUR FINGERS ON THE PULSE OF GLOBAL RETAIL

Our Head of Marketing, Jenni Day, explores the importance of taking the time to select the right online channel when expanding internationally. It might be easy to push your products into new markets, but getting them to sell is a different matter.

This Marketplace Focus series provides further information on the global marketplaces who spoke at the 2016 edition of Fashion Without Borders. Today, we are focusing on Fnac, one of the leading ecommerce platforms in France.