Claire is the International Strategic Marketing Manager at multichannel clothing and footwear retailer Cotton Traders. Claire’s role is to set, drive and deliver the international strategy, marketing plan and customer contact strategy for new acquisition, retention and loyalty. Since joining the company in 2013, she has overseen the transformation of the website into a multi-currency offering to support the company’s international market development. In addition to the website part of the company’s future international growth strategy is Marketplaces.
Claire has over 14 years experience in international marketing across a range of industries including retail and travel.
Cotton Traders is a British clothing company, specialising in rugby apparel and leisurewear, based in Altrincham, Greater Manchester, England. It was founded in 1987 by former England national rugby union team captains Fran Cotton and Steve Smith.