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MARKETPLACE FOCUS: MARKA VIP

15 October 2015

ABOUT MARKA VIP

The Middle East is one of the youngest and fastest developing ecommerce markets worldwide, with a huge growth potential. MarkaVIP is the leading online shopping community in the region, specialising in luxury goods, and is rapidly expanding.

Founded back in 2010, MarkaVIP has over 5 million exclusive members registered across the eight Arabic countries they operate, including Jordan, Saudi Arabia, UAE, Qatar, Kuwait, Lebanon, Bahrain, and Oman. The company also has big plans to extend its international reach by offering access to its services in other territories such as Morocco, Egypt, Tunisia and Algeria in the near future.

MarkaVIP offers a large selection of fashion and beauty products from the world’s most renowned brands, giving shoppers access to the latest collections as well as to private sales events, where they can get up to 85% discount on designer products.

With more than 110% year-on-year growth and 89% of its revenue coming from repeat customers, MarkaVIP prides itself on being the largest and most preferred online fashion shopping destination in the Arabic speaking world.

THE ECOMMERCE OPPORTUNITY IN THE MIDDLE EAST

Although the online retail penetration in the Middle East is less than 1%, the region has a huge potential for growth. Consumers in this region enjoy high disposable incomes and more than 50% of the population actively use the internet.

Additionally, driven by the increasing mobile penetration and the young and tech savvy population, that feels more and more confident to purchase online, the ecommerce industry in the region is expected to reach up to $15bn by the end of the year.

LUXURY AND PREMIUM BRAND THRIVE ON MARKAVIP

Middle East is one of the most vibrant markets in the international fashion industry, and MarkaVIP is extremely well-positioned to reach and serve this vast retail market – which still remains relatively untapped online.

With its highly developed logistics network, customised offering in each market, and the smooth shopping experience served through its advanced omni-channel features, MarkaVIP is the marketplace of choice for such well-known brands, as Lacoste, Ralph Lauren, Moschino, Michael Kors, Armani Exchange, Ray Ban and many others.

HOW TO GET STARTED ON MARKA VIP?

You apply directly to become a MarkaVIP merchant on their regional websites, or as the market leading experts in global online marketplaces, Pentagon can fast track your international growth by setting-up and managing your store directly on MarkaVIP.

We will provide a technical advisor to manage the integration between your brand and MarkaVIP, an account manger to oversee the day-to-day running of your branded store, optimise product titles and boost sales through platform deals, a translations service to align all product descriptions and titles with local language nuances, and customer services support to ensure the expectations of local shoppers are met.

Talk to a member of our team today to find out how we can increase your international sales! Email: hello@pentagon-interactive.co.uk, call: +44 (0)20 8940 5392 or visit us at:wearepentagon.com.

Let us develop a tailored solution for your business that will help you reach new international customers and grow your global sales.

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